Drevet av
WordPress
Drevet av
WordPress

  • Solid Leadership Starts Within

    In times of uncertainty and rapid change, people often look to leaders for direction, stability, and vision. But the foundation of truly strong and solid leadership does not come from titles, strategies, or external recognition. It begins much closer to home — within the leader. The inner groundwork of leadership Leadership is not primarily about…

  • Customer Loyalty: Building stronger, lasting relationships

    In today’s hyper-competitive markets, winning a customer once is no longer enough. The real challenge lies in keeping them — fostering trust, connection, and repeat engagement. This is where the Customer Loyalty Business Model comes in. By going beyond core products and services to offer incentives, rewards, and personalized value, businesses can create deeper relationships…

  • The book that made our world

    The book that made our world. How the Bible created the soul of western civilization by Vishal Mangalwadi gives perspectives and thoughts I would like to explore… Vishal Mangalwadi begins with a paradox. The West, which for centuries drew its strength, institutions, and imagination from the Bible, is now steadily discarding it. Yet, as he…

  • Get curious, not furious: Seeing the person behind the anger

    We’ve all been there. A colleague snaps in a meeting. A loved one raises their voice. A client reacts with unexpected hostility. In the moment, it’s tempting to mirror the energy—meeting anger with defensiveness, or worse, with anger of our own. But if there’s one principle that can transform these moments of tension, it is…

  • The New Entrepreneurial Playbook

    For centuries, entrepreneurship has carried with it a certain mythology: the lone inventor in a garage, the fearless risk-taker who fights against the odds, the visionary who single-handedly bends reality to match an idea. While there is still inspiration in those stories, they no longer capture the full truth of entrepreneurship in our time. The…

  • Entrepreneurship 2025: From going alone to building alliances

    For much of modern history, entrepreneurship has carried with it the myth of the lone pioneer — the visionary who defies the odds, builds in isolation, and single-handedly changes the world. The garage startup, the self-made innovator, the fearless disruptor. While these narratives still inspire, they no longer tell the whole story. In 2025, entrepreneurship…

  • Value-Based Society and Democracy: Whose values shape our future?

    There are parliamentary elections in my home country this year (2025). It made me pause… to reflect: In recent years, we have heard a growing call for “more value-based politics.” The phrase resonates—who wouldn’t want political decisions rooted in solid values rather than short-term tactics? But behind the rhetoric lies an important question: are some…

  • From cold calls to qualified leads

    In today’s B2B landscape, customers are firmly in control of their own buying journey. Traditional outbound tactics—such as cold calling—are losing their effectiveness, while the demand for personalised, timely, and value-driven engagement is increasing. In this article I would like to share some insights from my everyday job as Chief Business Development Officer for a…

  • From likes to leads: Strategic SoMe marketing

    Social media (SoMe) has become a cornerstone of modern marketing strategies, offering businesses unparalleled opportunities to connect with audiences, build brand trust, and generate leads. In this article I would like to share some insights from my everyday job as Chief Business Development Officer for a Norwegian social entrepreneur, Motitech AS; a practical framework for…

  • You can’t take care of what you’re not self-aware of

    We live in a world obsessed with action. We’re told to “do more,” “fix faster,” and “stay productive.” Yet, here’s a fundamental truth that gets overlooked:You can’t take care of something you’re not even aware exists. It’s like trying to repair a roof leak you’ve never noticed — the water damage keeps spreading, and you’re…